{"id":13852,"date":"2018-09-05T09:10:50","date_gmt":"2018-09-05T07:10:50","guid":{"rendered":"https:\/\/consulting.humanvalue.it\/?post_type=avada_portfolio&#038;p=13852"},"modified":"2021-03-16T14:17:01","modified_gmt":"2021-03-16T13:17:01","slug":"mindful-leadership-and-self-awareness-21","status":"publish","type":"avada_portfolio","link":"https:\/\/consulting.humanvalue.it\/en\/portfolio-items\/mindful-leadership-and-self-awareness-21\/","title":{"rendered":"Personal Branding"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 gradient-container-1 hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last gradient-column-1\" style=\"--awb-bg-size:cover;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element fusion-image-align-center in-legacy-container\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><div class=\"imageframe-align-center\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1920\" height=\"330\" title=\"personal_branding\" src=\"https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/09\/personal_branding.jpg\" alt class=\"img-responsive wp-image-14593\" srcset=\"https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/09\/personal_branding-200x34.jpg 200w, https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/09\/personal_branding-400x69.jpg 400w, https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/09\/personal_branding-600x103.jpg 600w, https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/09\/personal_branding-800x138.jpg 800w, https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/09\/personal_branding-1200x206.jpg 1200w, https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/09\/personal_branding.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 1920px\" \/><\/span><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 gradient-container-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:4%;--awb-padding-right:5%;--awb-padding-bottom:4%;--awb-padding-left:5%;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last gradient-column-2\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-bottom:5px;\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:38;line-height:1.21;\"><h2 style=\"text-align: center;\"><span style=\"font-size: 20px;\">Developing your own digital identity<\/span><\/h2><\/h1><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-bottom:0px;\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:38;line-height:1.21;\"><h1 style=\"font-family: Lato; text-align: center;\"><span style=\"font-size: 40px;\">Personal Branding<\/span><\/h1><\/h1><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:30px;margin-bottom:30px;width:100%;\"><div class=\"fusion-separator-border sep-single\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#cccccc;border-top-width:0px;\"><\/div><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-first gradient-column-3\" style=\"--awb-bg-size:cover;width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-one\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:38;line-height:1.21;\"><h2 style=\"text-align: left;\"><span style=\"font-size: 19px;\">CONTENTS<\/span><\/h2><\/h1><\/div><div class=\"fusion-text fusion-text-1\"><ul>\n<li>Each of us is a company: <b>what is personal branding<\/b>?<\/li>\n<li>Adopting a proactive and entrepreneurial approach to your own career<\/li>\n<li>Developing a <b>competitive advantage<\/b>, identifying your unique <b>selling points<\/b><\/li>\n<li>The importance of \u201c<b>networks<\/b>\u201d<\/li>\n<li>How social media can contribute to expanding your personal brand<\/li>\n<li>Key tools: blogs, <b>LinkedIn, Facebook, Twitter<\/b>, etc.<\/li>\n<li><b>LinkedIn<\/b>: using professional networks to help you get into and establish a place in the world of work.<\/li>\n<li>Techniques and guidelines on creating and <b>managing a blog<\/b>, creating a <b>publishing plan<\/b><\/li>\n<li><b>Facebook<\/b> and <b>Instagram <\/b>as personal marketing tools<\/li>\n<li>Traditional channels and tools: <b>sector exhibitions<\/b>, <b>specialist magazines<\/b>, etc.<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-top:10px;--awb-margin-bottom:0px;\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:38;line-height:1.21;\"><h2 style=\"text-align: left;\"><span style=\"font-size: 19px;\">OBJECTIVES<\/span><\/h2><\/h1><\/div><div class=\"fusion-text fusion-text-2\"><ul>\n<li>Build your own recognisable and <b>effective identity<\/b> <b>online and offline<\/b>, as a way of tackling the challenges this ever-changing workplace poses<\/li>\n<li><b>Increase <\/b>your <b>self-awareness<\/b>, <b>self-esteem<\/b> and <b>communication skills<\/b><\/li>\n<li>Create and <b>coherently manage your personal brand,<\/b> thus <b>increasing your online presence<\/b>, using the <b>internet<\/b> and <b>social networks<\/b><\/li>\n<li>Come to know the key tools and techniques for measuring your personal brand\u2019s success<\/li>\n<\/ul>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-last gradient-column-4\" style=\"--awb-bg-size:cover;width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-one\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:38;line-height:1.21;\"><h2 style=\"text-align: left;\"><span style=\"font-size: 19px;\">METHODOLOGY<\/span><\/h2><\/h1><\/div><div class=\"fusion-text fusion-text-3\"><ul>\n<li>Co-create <b>online profiles<\/b><\/li>\n<li>Simulate a <b>publishing plan<\/b><\/li>\n<li>Pre-work and follow up<\/li>\n<\/ul>\n<\/div><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><a class=\"fusion-no-lightbox\" href=\"mailto:ilaria.gualandris@humanvalue.it\" target=\"_self\" aria-label=\"box_contatto_scheda_ENG\"><img decoding=\"async\" width=\"400\" height=\"200\" src=\"https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/06\/box_contatto_scheda_ENG.jpg\" alt class=\"img-responsive wp-image-14952\" srcset=\"https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/06\/box_contatto_scheda_ENG-200x100.jpg 200w, https:\/\/consulting.humanvalue.it\/wp-content\/uploads\/2018\/06\/box_contatto_scheda_ENG.jpg 400w\" sizes=\"(max-width: 800px) 100vw, 400px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":14021,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[45],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-13852","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-competencies"],"_links":{"self":[{"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/avada_portfolio\/13852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/comments?post=13852"}],"version-history":[{"count":7,"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/avada_portfolio\/13852\/revisions"}],"predecessor-version":[{"id":15264,"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/avada_portfolio\/13852\/revisions\/15264"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/media\/14021"}],"wp:attachment":[{"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/media?parent=13852"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/portfolio_category?post=13852"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/portfolio_skills?post=13852"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/consulting.humanvalue.it\/en\/wp-json\/wp\/v2\/portfolio_tags?post=13852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}